Page Comparison

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• Click Create

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• Define an Activity Tag String at the end of the configuration settings and click on save.

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Campaign Manager 360 adds the Floodlight activity group to the table and you can now build an audience based on the activity.

Please find more detailed information on Activity groups and Floodlight activities in the Google Helpcenter:

• Create a Floodlight activity group - Search Ads 360 Help (google.com)

• Create Floodlight activities and tags - Campaign Manager 360 Help (google.com)