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We provide you with 2 different JavaScript codes:

  • fraud0 Main Tag
    This is the main code and responsible for detecting and blocking bots and everything else.

  • fraud0 Conversion Tag
    This code makes use of our low-quality analysis and to enable us to fine-tune our detection algorithms

This page shows you, how to implement the fraud0 Conversion Tag code via Google Tag Manager on your website. If you want to implement the fraud0 Main Tag on your website, please read:

Implementing fraud0 Main Tag directly on your website →

Implementing fraud0 Main Tag via Google Tag Manager →

We recommend implementing the fraud0 code directly on your website. This allows us to catch bots that have already bounced before the GTM could even launch.

Learn how: Implementing fraud0 Conversion Tag directly on your website →

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Step 1: Get your fraud0 Conversion Tag code

To make use of our low-quality analysis and to enable The Conversion Tag enables us to fine-tune our detection algorithms, please , by tagging sessions that lead to a conversion we can detect false-positives, i.e. when a session marked as a bot performs an action only a real user would do. Please place the Conversion Tag to on your confirmation pages, e.g. payment confirmation page.

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You can customize the conversion tag with conversion typ and conversion ID information, to match the tracked event to your company’s preferences.

Instructions for Customization can be found here: Conversion Tag Customization

  • Login to your fraud0 Dashboard

  • Navigate to Settings (1) → Script implementation (2) Implementation

  • You can find the basic code in the Conversion Tag section (3)

  • Copy the code

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The code looks like this:

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  • Paste your code from Step 1 into the HTML field (1)

  • Check Support document.write (2)

  • Set Tag firing priority to 1000 800 (3) in Advanced Settings

  • Set Triggering to the equivalent purchase trigger from your website (e.g. a trigger based on your confirmation page or a specific purchase event)

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