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fraud0 Events

fraud0 generates an event per traffic type (e.g. for invalid traffic or low-quality website user). This event is then available in Google Tag Manager for the Trigger creation.

Naming Convention: All fraud0 events begin with f0_event_ and are then further specified with an additional dimension. Currently, there are two events available for usage:

  • f0_event_invalid_traffic

  • f0_event_low_quality_traffic

Setup Trigger in GTM

  • Login to your GTM Account, click on Triggers and New

  • Select Custom Event from the trigger type list

  • Give your Trigger a name “F0 Trigger” and an Event Name and select Custom Event
    You can set up two triggers (“f0_event_low_quality_traffic” and “f0_event_invalid_traffic”) or use the regex match in the event name f0_event_.*

  • Please select All Custom Events