Fraud0 at the moment creates three DataLayer events:
When a bot is detected, the
f0_event_invalid_traffic
event is triggered (deprecated):Code Block { event: 'f0_event_invalid_traffic' }
When a low quality user is detected, the
f0_event_low_quality_traffic
event is triggered (deprecated):Code Block { event: 'f0_event_low_quality_traffic' }
In all cases, the
fraud0
event is triggered, combining both invalid and low quality traffic:Code Block language none { event: 'fraud0', f0_bot_traffic: 'no', f0_traffic_quality: 'standard', }
Info |
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Traffic Quality can have the following values: low = low possibility of a conversion standard = |
...
no specific probability high = a high possibility of a conversion (e.g. user was in checkout process |
...
) |