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Fraud0 at the moment creates three DataLayer events:

  • When a bot is detected, the f0_event_invalid_traffic event is triggered (deprecated):

    Code Block
    { event: 'f0_event_invalid_traffic' }
  • When a low quality user is detected, the f0_event_low_quality_traffic event is triggered (deprecated):

    Code Block
    { event: 'f0_event_low_quality_traffic' }
  • In all cases, the fraud0 event is triggered, combining both invalid and low quality traffic:

    Code Block
    languagenone
    {
       event: 'fraud0',
       f0_bot_traffic: 'no',
       f0_traffic_quality: 'standard',
    }
Info

Traffic Quality can have the following values:

low = low possibility of a conversion

standard =

...

no specific probability

high = a high possibility of a conversion (e.g. user was in checkout process

...

)