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This page shows you, how to implement the Floodlight Counter Tag via Google Tag Manager. This Tag is needed to create a new DV360 audience for the audience exclusion.

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  • Within the Tag Configuration section select Floodlight Counter. The Floodlight Counter Template will open next.

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  • Choose Counting Method Per Session Standard

  • In the Triggering section you need to assign the F0 Triggeryou have created before.

Tip

Save the configuration

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Next Step

Create new audience in Microsoft Ads →

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