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This page shows you, how to implement the Floodlight Counter Tag via Google Tag Manager. This Tag is needed to create a new DV360 audience for the audience exclusion.


  • Within the Tag Configuration section select Floodlight Counter. The Floodlight Counter Template will open next.

  • Give your tag a name (F0 Floodlight Tag) and enter the information from your Campaign Manager 360 account: https://support.google.com/tagmanager/answer/6107168

  • Choose Counting Method Per Session

  • In the Triggering section you need to assign the F0 Trigger you have created before.

Save the configuration



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