fraud0 generates one event fraud0 which will be available in the Google Tag Manager and can be used for Data Layer Variables or Trigger creation. Please find a more detailed description on the event here.
fraud0 (f0_bot_traffic, f0_traffic_quality)
Go to your Google Tag Manager Workspace
Navigate to Triggers (1) and click New (2) in the top-right corner
Select Custom Event from the trigger type list
Name your Trigger F0 Trigger
Choose Custom Event (1) as the Trigger Type
Choose your Event Name (2)
f0_event_invalid_traffic
f0_event_low_quality_traffic
f0_event_.*
You can set up two individual triggers (one for Please make sure to check Use regex matching if you want to use the wildcard event name. |
Select All Custom Events (3) in the This trigger fires on section
Click on Save |
Now click on Variables, scroll down to User-Defined Variables and click New.
Then click on the Variable Configuration field and choose in the now opened overlay the variable type Data Layer Variable.
Give the variable a proper name (“F0 Variable”), enter “f0_bot_traffic” in the Data Layer Variable Name field and Save the configuration.
Repeat the same steps again for the parameter “f0_traffic_quality”.
Next StepsIn the next steps, you have to create Negative Audience lists for your channels. Please have a look at our setup guides: Facebook Business Manager Setup → |
Need support?Do you still have questions or require further details? Contact our support team for assistance! |