fraud0
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Event
fraud0 generates one main event fraud0 which will be available in the Google Tag Manager and can be used for Data Layer Variables or Trigger creation. Please find a more detailed description on the fraud0 events event here.
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{
event: 'fraud0',
f0_bot_traffic: 'no',
f0_traffic_quality: 'standard',
} |
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Setup
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Variables in
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GTM
Go to your Google Tag Manager Workspace
Navigate to Triggers (1) and click New (2) in the top-right corner
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Select Custom Event from the trigger type list
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Name your Trigger F0 Trigger
Choose Custom Event (1) as the Trigger Type
Choose your Event Name (2)
f0_event_invalid_trafficf0_event_low_quality_trafficf0_event_.*
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You can set up two individual triggers (one for Please make sure to check Use regex matching if you want to use the wildcard event name. |
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Click on Save |
Setup Variables in GTM
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Click on Variables (1), scroll down to User-Defined Variables and click New
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(2)
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Click on the Variable Configuration field and choose in the now opened overlay the variable type Data Layer Variable
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Give the variable a proper name (“F0 Variable”), enter “f0_bot_traffic” in the Data Layer Variable Name field and Save the configuration.
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Repeat the same steps again for the parameter “f0_traffic_quality”.
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Setup Trigger in Google Tag Manager
Navigate to Triggers (1) and click New (2) in the top-right corner
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Select Custom Event from the trigger type list
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Name your Trigger F0 Bot Traffic Trigger (or use your own naming convention)
Choose Custom Event (1) as the Trigger Type
Choose your Event Name (2)
fraud0
Select Some Custom Events (3)in set the conditions as shown below
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Click on Save |
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Next StepsIn the next steps, you have to create Negative Audience lists for your channels. Please have a look at our setup guides: Facebook Business Manager Setup → |
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Need support?Do you still have questions or require further details? Contact our support team for assistance! |